
Carbon Measurement
Measures and tracks its carbon footprint.
JUICE Badge translates a brand’s sustainability actions into a clear, consumer-friendly indicator aligned with recognised global standards. Each badge is backed by evidence, providing substance beyond vague claims.


Measures and tracks its carbon footprint.

Net carbon emissions are zero.

Reduces energy, water, waste, and resource use.

Actively removes carbon dioxide from the atmosphere.

Operates in a space designed or renovated with sustainability in mind.

Chooses lower-carbon products, materials, and suppliers.

Reduces, reuses, recycles, and manages waste responsibly.

Uses ingredients with lower climate impact.

Uses low-waste or lower-carbon packaging for takeaway, delivery, or on-the-go consumption.

Made with lower-impact materials.

A below-average carbon footprint.

Designed to reduce climate impact from the start.

Uses sustainable products in services such as spas, salons, or wellness spaces.

Makes services more accessible to people of all abilities.

Provides clear allergen information and safer ingredient options.

Hires and sources materials from locals or nearby communities.

Preserves cultural knowledge, craft, and traditional techniques.

Supports people from diverse and underrepresented groups.

Sources safe, non-toxic, and responsible materials.

Hires people from underrepresented groups.

Creates real employment opportunities for local communities.

Buys from local suppliers.

Protects workers' fundamental rights.

Made by or in partnership with local communities.

Made with traditional techniques or cultural knowledge.

Made for or by underrepresented groups.

Made with certified organic, safe, or non-toxic ingredients and materials.

Uses locally sourced ingredients in dishes or drinks.

Made with 95–100% organic ingredients, with certification for each organic ingredient.