What is the JUICE Diversity of People Badge?
The Diversity of People Badge is a JUICE organization badge awarded to companies that support and celebrate diversity - by hiring or empowering people from underrepresented groups, being owned by them, giving them fair working conditions, or donating to them.
At a glance
- Badge Type
- Organisation Badge
- Pillar
- PEOPLE
- Brand Type
- Consumer goods
Requirement for this badge
Have at least one of the following in place, for people who are disabled, LGBTQ+, women, children, elderly, underprivileged, or of diverse body types:
- Hire them — have a policy in place to hire from these groups
- Be owned by them
- Give them fair working conditions — accessible workplace design for disabled employees, inclusive facilities for LGBTQ+ employees, parental leave and flexible work for women, and pay equity and equal benefits for elderly and underprivileged employees
- Donate to them — to children, the elderly, underprivileged groups, or women
Impact
- Supports training, upskilling, and equal access to learning opportunities for diverse groups
- Promotes equal opportunities for women and underrepresented genders
- Encourages leadership and ownership diversity
- Ensures fair wages, safe conditions, and equal treatment
- Promotes inclusive economic participation and job creation
- Reduces discrimination in hiring and workplace practices
- Supports inclusion of marginalized or vulnerable groups
- Strengthens inclusive, diverse, and resilient communities
- Supports local and minority-owned businesses
UN SDG
- SDG 4 — Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all
- SDG 5 — Achieve gender equality and empower all women and girls
- SDG 8 — Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
- SDG 10 — Reduce inequality within and among countries
- SDG 11 — Make cities and human settlements inclusive, safe, resilient and sustainable
Last updated on 10 September, 2026
